What is content marketing strategy

Everything You Need to Know About Content Strategy

Content strategy. When you hear that term, you may be thinking of a boring corporate meeting: Jim, get me that content strategy for our new product line for Q3 by the end of the week. But content strategy doesn’t have to be boring. In fact, you should be excited about your strategy. It’s not only […]

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Digital Products

Digital Products 101: What They Are and How to Sell Them

Are you thinking about creating a digital product? Maybe you want to monetize your blog. Maybe you want to start a side hustle. Or maybe you have a fully-fledged business that you want to grow further. From knitting patterns that cost a dollar or two, to online courses that cost hundreds or even thousands of […]

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Ebook literature

How to Create an Ebook: A Step-by-Step Guide

Are you wondering about creating your own eBook? You might be planning on using it to monetize your website, or as a lead magnet to bring more leads to your business. Or, if you’ve always dreamed of being a published author, you might want to get your book out there without spending months (or years!!!) […]

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how to sell more courses on your blog

How to Sell More Courses on Your Blog

Guest post by: Aleska Radovic The e-learning market is expected to reach over $370 billion by 2026. This proves that selling courses can be a very lucrative business. We’ve created a list of seven tips that will help you get your share of the e-learning market. 1. Choose the Right Topic and Title Ideally, your […]

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Brand Strategy Template

A Failsafe Template to Build Your Brand Strategy

I swear it’s the same every time. I’m in a conference room with a few people, all of them invested in building a new business. I can see the passion in their eyes, and I can feel the strength of their vision. And I get this weird sense. It feels like I’m afloat in an […]

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branded content strategy

5 Simple Steps to Create an Effective Branded Content Strategy

Guest post by: Sean Begg Flint Creating a data-driven, branded content strategy has never been more important. An increasing number of companies are now diverting their attention towards content, intending to boost awareness of their business and put their brand at the forefront of consumers’ minds. Research released by Hubspot found that “nearly 40% of […]

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boost your contacts form conversion

8 Actionable Ways to Boost Your Contact Form Conversions

Guest post by Andi Croft Whether you own an e-commerce store or an online coaching business, a contact form can help you generate and qualify prospective clients. Hence, it must be noticeable and intuitive. Otherwise, your conversion rate will spiral down, and your bounce rate will skyrocket. Luckily, there are actionable tips that you can […]

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why conversational marketing is the future

Humanizing Brands: Why Conversational Marketing Is the Future

Guest Post by: Andre Oentoro Let’s say you are interested in a product you just saw on your Instagram explore page. You click on the post and scroll through the brand’s profile page, but you don’t find an answer to the question you have. Being the curious, savvy potential customer you are, you send them a […]

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Online Course Pricing

How to Price Your Online Course

I’ll never forget it. I was sitting in the room with an old-school marketer. You know, the kind with the cigarette in hand, sipping on a single-barrel whiskey, slowly scrolling through the prices in our online store… “Price this one at $24.99.” “Why?” “It feels right.” What the heck? How am I supposed to learn […]

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membership website

How to Create a Membership Site 

It’s an alluring promise—money you can plan on depositing to your bank account on a specific date at a specific time on a monthly basis. In reality, it’s a bit more complicated. But with some hard work and subject matter expertise, you can build a membership site that delivers incredible value to your subscribers and […]

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